Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 22408

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20251001084854.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 251001|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: 1. Relationship Marketing 2. Customer Relation

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)21062: Mahan Khalsa and Randy Illig 22407, Lets get real or lets not play: Transforming the buyer/seller relationship , 2008