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  <titleInfo>
    <title>Business plans that win $$$ : lessons from the MIT Enterprise Forum</title>
  </titleInfo>
  <titleInfo type="alternative">
    <title>Business plans that win dollars</title>
  </titleInfo>
  <name type="personal">
    <namePart>Rich, Stanley R.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  </name>
  <name type="personal">
    <namePart>Gumpert, David E.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">New York</placeTerm>
    </place>
    <publisher>Harper &amp; Row</publisher>
    <dateIssued>1985</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xviii, 220 p. ; 22 cm.</extent>
  </physicalDescription>
  <note>Includes index.</note>
  <subject authority="lcsh">
    <topic>New business enterprises---Finance</topic>
  </subject>
  <classification authority="lcc">HG 4027.6 .R53 1987</classification>
  <identifier type="isbn">0060913916</identifier>
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    <recordCreationDate encoding="marc">250718</recordCreationDate>
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