TY  - BOOK
AU  - Babin J. Barry
AU  - Eric G. Harris
TI  - CB: A student tested , faculty approved Approach to teaching and learning
SN  - 978-0-324-59012-8
AV  - HF 5415.32 .B33 2009 
PY  - 2009///
CY  - South western
PB  - Cengage learning
KW  - Consumer behaviour
KW  - Marketing
ER  -