00381nam a2200133Ia 4500008004100000020001700041040002900058050002100087100001400108245007000122260003300192942000700225999001500232230107s9999||||xx |||||||||||||| ||und||  a0-07-2865784  cChuka University Library  aHF 5415bD9 2006  aDwyer,F.R 0aBusiness marketing:connecting strategy relationships and learning  aMc graw hillbNew yorkc2006  cBK  c8690d8690